Our
Vision

”ATHLETE FOR ALL TIME”

The core vision of AP Academy is to deeply and rapidly promote exercise, establish an athlete community, and lead everyone towards a healthier lifestyle. The goal is not for everyone to become elite athletes, but for the general public to understand and learn the spirit of athletes.

  • Perseverance and Determination
    • Athletes need to have strong willpower and determination to overcome obstacles and pursue their goals. They are usually able to stay focused and not give up when challenged.
  • Psychological Qualities
    • Athletes need to have good psychological qualities, including self-confidence, concentration and stress tolerance. The ability to overcome failures and setbacks and to maintain a positive mindset is essential for long-term success.
  • Self-Discipline
    • Athletes need to possess self-discipline, including self-management, discipline and good time management skills. Adherence to a strict training program, dietary requirements, and resting schedule is necessary to achieve optimal physical fitness.
  • Physical Fitness
    • Good athletes usually possess good physical attributes including endurance, strength, speed, agility and coordination. These physical attributes can be developed and improved through training and a proper lifestyle.
  • Teamwork
    • In many sports, teamwork is essential. Good athletes have good teamwork skills and are able to communicate, cooperate and support each other effectively with teammates and coaches.
  • Leadership
    • Athletes have excellent leadership skills and are able to guide and motivate team members under pressure. They are able to think calmly, make the right decisions at critical moments, and serve as role models for the team.

Value of AP

Transforming the Business Model

AP wants to make a positive difference in people’s healthy lives. We have developed new programs, established goals, and put these goals into action. We have developed and are actively implementing a strategy to transform our business model. This strategy centers around three key areas.

Continuously creating new touchpoints

To enable our customers to experience a complete immersive experience that goes beyond the sport itself to achieve wellness and fulfillment of body, mind and soul.

Modern, streamlined and digitised one-stop operation model

The all-round transformation from program design, practice to documentation has enabled us to become more flexible and agile, and to respond to market and customer needs faster and more effectively.

Sustainability

We are creating a new circular business model by considering the environmental impact of every course development and program design, and are committed to minimizing the adverse impact on this shared sports venue, so that people can enjoy the fun of sports long into the future.

“People” is our core, and the prerequisite for achieving all these goals. We hope that all members of the team can contribute to this common goal, and through the professionalism, creativity, and passion of our team, build a happier and healthier world, and carry on the vision of “ATHLETE FOR ALL TIME”.